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  • what's new
    • just in

      • new this month
      • for mother's day
      • new dresses
      • for baby boy
      • for baby girl
      • for boy
      • for girl
      • view all
    • trending

      • most wanted
      • ef the label
      • exclusives
    • shops

      • the summer edit
      • the accessories edit
      • the custom edit
      • the tie dye edit
      • the gift edit
      • the mama edit
      • the mother's day edit
  • baby
    • featured

      • just in
      • bestsellers
      • gift boxes
      • sale
    • girl clothing

      • rompers
      • swim
      • dresses & tutus
      • onesies
      • sets
      • sleepwear
      • tops
      • pants
      • shorts
      • newborn sets
      • view all
    • girl accessories

      • swaddles
      • hats
      • tights & socks
      • bows
      • pacifiers
      • shoes
      • view all
    • boy clothing

      • rompers
      • swim
      • onesies
      • sets
      • sleepwear
      • tops
      • pants
      • shorts
      • newborn sets
      • view all
    • boy accessories

      • hats
      • swaddles
      • pacifiers
      • shoes
      • view all
  • kids
    • featured

      • just in
      • bestsellers
      • custom
      • sale
    • girl clothing

      • dresses & tutus
      • swim
      • sleepwear
      • tops
      • rompers
      • shorts
      • pants
      • outerwear
      • skirts
      • view all
    • girl accessories

      • elfin los angeles x apolis "mini" market tote
      • hats
      • hair accessories
      • sunglasses
      • masks
      • tights & socks
      • jewelry
      • view all
    • boy clothing

      • swim
      • sleepwear
      • tops
      • shorts
      • pants
      • outerwear
      • view all
    • boy accessories

      • hats
      • masks
      • view all
  • mama
    • custom

      • clothing
      • jewelry
      • view all
    • clothing

      • sweatshirts
      • robes
      • view all
    • accessories

      • jewelry
      • masks
      • elfin los angeles x apolis mama market tote
      • view all
  • home
    • decor

      • art
      • smudge sticks & candles
      • decorative pillows & throws
      • drinkware
      • wall decor
      • accents
      • view all
    • bath & beauty

      • face masks
      • skincare
      • bath & body
      • herbal elixirs
      • robes
      • view all
    • play

      • books
      • educational toys
      • rattles
      • notebooks
      • all play
  • gifts
    • featured

      • just in
      • bestsellers
      • mother's day gifts
      • gift sets
      • newborn sets
      • custom gifts
      • cards
      • baby books
      • view all
    • by age

      • gifts for newborns
      • gifts for kids
      • gifts for moms
      • view all
    • gift cards

    • elfin x apolis market totes

      • mama market tote
      • mini market tote
  • sale
    • featured

      • under $40
      • best sellers on sale
    • by age & gender

      • baby
      • girl
      • boy
    • by category

      • baby
      • home
      • mama
      • girl
      • boy
  • custom
    • clothing

    • jewelry

  • brands
    • A to C

      • a is four art
      • among the flowers
      • apolis
      • apotheke
      • baby noomie
      • baby sprouts
      • baby steps
      • bailey blue
      • beauty from bees
      • beet world
      • betsey petersen
      • bkr
      • bottleblond
      • bonbon swim
      • brave & love
      • bubbsi
      • by billie
      • caitlin nicole jewelry
      • camp the label
      • cash & co.
      • chaser
      • clementine kids
      • clover baby & kids
      • come what mae
      • current tyed
    • D to F

      • disco panda kids
      • dr. lily ros
      • ef the label
      • EGG new york
      • elfin los angeles
      • emerson & friends
      • eorthe baby & kids
      • esme
      • fairwell
    • G To L

      • gladfolk
      • graphic anthology
      • gryph & ivyrose
      • hammajang
      • imani collective
      • itty knittys nyc
      • jamie kay
      • jeneration express
      • joah love
      • kenzie's collection
      • kid crush
      • kid wild
      • kiki kreme
      • lemon and loom
      • little babe
      • little stocking co.
      • little wild
      • live love studio
      • l’oved baby
      • lil goldie
      • loui
      • lou lou & company
      • love bubby
    • M to R

      • mason grey
      • meri meri
      • momma osa
      • mr. boddington's studio
      • munster
      • my little cozmo
      • nothing but amor
      • olliejay
      • OMY
      • orcas lucille
      • organic zoo
      • paige lauren
      • patched by elle
      • petidoux
      • petite hailey
      • petite plume
      • piccoli principi swim
      • iloveplum
      • poppy & pout
      • poppy + sage
      • port 213
      • pretty littles
      • rad river co.
      • raised by water
      • rey to z
      • roux
      • rivet apparel co.
    • S to Z

      • slumberkins
      • SoYoung
      • the little homie
      • tiny whales
      • tun tun
      • village thrive
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ollie jay

OllieJay is a labor of love from a mama of 2. Our dresses are made with both moms and kids in mind, and are able to go from playground to party with ease! Our dresses are made from a super soft cotton thats made to move and twirl and grow with little girls. The twirl skirt is a full circle skirt for optimal twirl and is made for nostalgic moments. The double lined bodice gives an extra layer of comfort and quality.

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